Letterpress is very old, and beautiful printing technique, but it has some technical imperfections. It is really difficult to cover (flood) a large area with ink. Clients more often want to cover one side all background with ink and the other side of the card to leave white with debossed text – so to produce such design and high-quality product (uniform coating, without paper buckling, etc) only with letterpress is mission impossible – the coating will be uneven and will look badly. But we believe that our mission is to make clients feel happy – so we found a solution – in order to cover large areas of solid color, we have applied a different, more suitable for such work technology – silk screen printing.
These business cards were printed combining two technologies: one side printed in letterpress and the other side in silkscreen techniques. The flooded side is completely flat and matte like paper.