Professional Letterpress Printing Blog

When choosing paper for print work is always quite a big dilemma what cardstock weight and thikness to pick for business cards, wedding invitations, envelopes or postcards. If talking about paper weight mostly GSM term is used.

Print designers have limitless imagination, and nowadays printing techniques can produce all ideas in reality. But will the final printed product always meet fulfillment and price requirements? Sometimes it turns out that creating a beautiful image on a computer monitor is often much easier than producing the real printed product.

Elegante Press Studio has created and printed a lot of various sizes and shapes business cards (check out this gallery), sometimes card shapes are really sophisticated, but we are always very pleased with the originality of the people who are determined to transcend the settled standards. However, not standard size and shape can cause additional problems.

While discussing with clients about their card expectations, we face with terminology dilemma – what method should be used – printing with the impression, pop out, emboss, deboss. Some customers or designers use specific technical terms but imagine something different, so in this article we will try to make everything more clear about deboss vs. emboss.

Coasters are great for save the dates, wedding invitations, gifts, product branding and promotion. In any place with any drink or even without glass of drink custom made letterpress coasters will impress any one!