Letterpress is very old, and beautiful printing technique, but it has some technical imperfection. It is really difficult to flood a large area with ink. Clients more often want to cover one side all background with ink and the other side of the card to leave white with debossed text – so to produce such design and high quality product (uniform coating, without paper buckling, etc) only with letterpress is mission impossible – the coating will be uneven and will look badly. But we believe that our mission is to make clients feel happy – so we found solution – in order to cover large areas of solid color, we have applied a different, more suitable for such work technology – silkscreen printing.
This business card was printed combining two technologies: one side letterpress and the other side silkscreen. Flooded side is completely flat and matte like paper.